Delivering an All-Star Experience

For this 100% in-house project, we managed all aspects of concept development, package designing, fabrication, kitting and shipping for dozens of custom-fabricated McDonald’s All-American Games (McDAAG) sponsor kits for 2021.

This included custom metal fabrication services to create specialized sports lockers for each player (along with custom-fabricated miniature locker kits), and customized McDAAG-themed mailer boxes.

The results were a huge hit with players across the country, who promoted their branded sponsor kits to fans on major social media channels.