welcome-iaapa-pill3

LET'S BUILD THE IMPOSSIBLE.
AND MAKE IT FEEL EASY.

End-to-end strategy, design, and production for themed entertainment experiences.

A climbable wall of popcorn. A life-sized arcade game. AI-powered holograms. There's no limit to the ways themed entertainment can attract and engage audiences today. With the expertise of a full-service partner in your corner, you’ll focus on creating an unforgettable guest experience – not on managing the process.

 

client-meowwolf
client-logo-nike
client-logo-museum-of-science-and-industry-chicago
client-harley
client-aquatic-development-group
client-logo-national-geographic
client-logo-camp
client-logo-m1-marvel
client-logo-amex
client-logo-m1-nfl
client-logo-m1-sofi-stadium
client-logo-m1-coke

Strategy

We don’t craft a strategy for day one. We chart a forward-thinking path to a thriving guest experience over the long term.

  • Master Planning
  • Interpretive Planning
  • Operational Planning
  • Benchmarking
  • Research & Evaluation
  • Budget Development & Analysis
  • Community Engagement
  • Feasibility Analysis
  • Pre-Construction Services
  • & more...

 

Design

This critical stage linking strategy to production is where ideas become reality – and where a fully-integrated partner makes all the difference.

  • Concept Design
  • Narrative Development
  • Media Design
  • A/V Systems Design
  • Graphic Design
  • Prototyping
  • 3D Modeling
  • Engineering
  • Facility Impact Assessment
  • Design-Assist
  • & more...

 

 

Production

When the same team that plans and designs your guest experience also produces it, the process is seamless – and the results are flawless.

  • Fabrication
  • Linear Media
  • Interactive Media
  • Mechanical Interactives
  • Graphic Production
  • A/V Integration
  • Lighting Integration
  • Installation
  • Training & Support
  • & more...

 

 

 

Meet Your Team


Eric Cup on Strategy

 


John Beckman on Design

 


Chris Wilson on Production

 

Every detail in a guest experience matters. That's why we own the entire project life cycle under one roof. Whether you need one service or all of them, you’ll have a partner who knows how to get the most out of your budget at every step.

client-msi “The Bridgewater Team consistently delivers inventive and compelling creative and design services and innovative and clever fabrication results to every project they do for us. They are passionate, enthusiastic, reliable and have decades of combined diverse experience. Most importantly, their team is an absolute delight to work with!”
DAVID WOODY PRESIDENT & CCO, EXHIBITIONS, COLLECTIONS & BUILDINGS
GRIFFIN MUSEUM OF SCIENCE AND INDUSTRY
client-camp “Let’s face it, building large traveling experiential shows is a pain the ass. Success means an incredibly coordinated consortium of partners with a high pain tolerance and an anything-is-possible mentality. Bridgewater is one of CAMP's not-so-secret weapons—and if they fuck us over they promised they’ll take this testimonial down.”
BEN KAUFMAN CO-FOUNDER, CAMP
client-dupage “We were pleased to have Bridgewater Studio as a partner to help bring our vision for a one-of-a-kind destination to life in words and design. Our vision is big and we asked for a lot. Bridgwater's great communication, flexibility, and attention to our needs made this project seamless.”
ANDREA INGRAM WILES PRESIDENT & CEO
DUPAGE CHILDREN'S MUSEUM
client-testimonial-mcdonalds “Bridgewater was a huge help in ideating, executing, and delivering on a unique request. Working with their team was seamless on all fronts because they do everything in-house.”
COURTNEY SCHOTT & ALEXIS MCKAY KEMPER LESNIK
client-ccm “Bridgewater Studio was a great partner on a complex project with multiple stakeholders. They provided expertise along with a grounding perspective. We had a terrific experience with the team!”
JENNIFER FARRINGTON PRESIDENT AND CEO, CHICAGO CHILDREN'S MUSEUM

More Than Themed Entertainment.

service-spheres

A successful guest experience isn’t just about the final result. It’s about coming together as a team from the very beginning of a project to deliver extraordinary results every step of the way. That’s why we own the entire project life cycle.

Have an experience in mind?

Here are 3 easy ways to get started...

Explore Examples

View our project portfolio for ideas, inspiration, and helpful information.

Ballpark Your Budget

Use our Experience Estimator to see how much your project might cost.

Get a Free Plan

Schedule a free Strategy Session for a complete project evaluation.

Join the community.

We’re not just creating the future of immersive experiences. We’re sharing the inside scoop with experiential industry leaders like you every week.